24A:

My Venture Concept

My opportunity involves one that does not have a very simple solution. The problem of Fake News and Fake News Posts/Stories is one that is very prevalent in todays society that is basically half lived out on the internet. My solution to this issue would include both a service and product. A service would include the mass awareness of Fake News and how prevailing it is in our day to day lives. This would include campaigns on the internet about the widespread debacle of fake propaganda or accounts that pose as news accounts that spew out lies in order to pursue an agenda or misinform. The service would be a computer program or software that can be purchased by social media outlets and search engines to prevent fake news outlets from gaining credibility, as well as a websites that users can use to research a certain article and review the credibility of the publisher and author. I would make money by having advertisements on the page, or by including a subscription to the service that can be downloaded onto the computer where news readers can have their news automatically scanned for credibility. There is very much an unmet need to this opportunity.  The unmet need is the need for a regulation of news networks and their characterization of news versus opinions and flat out speculation. The need is not only for the news outlets, but also for the audience watching the news who want simple, factual, unbiased news but instead are fed speculation by different news outlets who have an agenda to push. This need was produced by the growing bias in different news networks, and how new outlets have become more towards entertainment instead of informing. Many people are trying to move away from bias outlets that push a certain political parties agenda such as CNN and Democratic Party, or FOX NEWS and the Republican Party, and go more towards news outlets that provide news without opinions or tuning into Local News stations. Many viewers are now aware of the lingering agenda each news outlet it trying to push. This product is a website/software database that provides users with the true source of a news article or post, and allows readers to test the credibility and decipher the legitimacy of the news.I am offering this service to all people who are interested in learning about their news sources or simply want to be better informed of where their news comes from.These people care because news is their main and vita source of information to stay updated on current events that may effect them, and having incorrect sources can cause one to be completely misinformed.Competencies include a severely and thoroughly researched/designed database that is able to intelligently decipher different news articles and whether or not they deem to be legitimate news or not. What I believe my secret sauce in this opportunity is the originality of the idea. Previously there has not been such a need for a resources that can separate fake and real news, but with the rise of the internet, social media, and mass communication, there is definitely a need for it in this day and age. 

Comments

  1. Adrian,

    I am glad to see that you have not find yourself in the situation of modifying your target too much or your idea based on feedback. I think your approach for extending your business' target is very doable and most importantly, achievable. Also, I would like to point out the importance of how detailed your description of the idea was. Remarkable organization, It definitely looks like you have yourself an organized idea that can lead to what you look for.

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